The dawn of the avant garde

by Thomas Kadelbach

Thomas Kadelbach, né en 1979. Après des études d'histoire et littérature française à Angers, Fribourg et Madrid, il collabore au projet de recherche FNS Les relations culturelles internationales de la Suisse, 1945-1990. Thèse de doctorat sur Pro Helvetia et l'image de la Suisse à l'étranger. Actuellement collaborateur scientifique à l'Université de Neuchâtel.
, Thomas Kadelbach, born in 1979. Studied history and French literature in Angers, Fribourg and Madrid. Research assistant in the SNSF research project Switzerland's International Cultural Relations, 1945-1990. PhD thesis on Pro Helvetia and the image of Switzerland abroad. Currently scientific collaborator at the University of Neuchâtel.

contemporary art
painting
sculpture
spiritual defense
biennial

Due to the Spiritual defence and the generally conservative climate, contemporary creative artists only occupied a marginal place in Pro Helvetia’s policy until the end of the 1950s. Avant-garde artists, committed to geometric abstraction or surrealism were neither officially recognised nor in any way supported by public institutions. To defend their interest, and to voice also political demands, the artists formed pressure groups such as Gruppe 33 in Basel and Allianz, which was founded in Zurich in 1937.

In spite of their many activities, it was not until the end of World War II that public authorities started to give some attention to the avant garde. For the first time, abstract painting was represented at the 20th National exhibition of fine art in 1946.In 1956, as clearly visible in an exhibition in Basel, the Federal Commission of Fine Arts abandoned its habit of spatially separating figurative and abstract art. Finally Swiss Art appeared as an organic entity.

Within the Swiss cultural foreign policy, integration of contemporary trends in the arts evolved just as slowly, hampered by controversies over the quality and representational character of avant-garde work. In 1948, a Pro Helvetia committee preparing an exhibition of paintings bound for Germany decided on the concept of “sane and sound art,” supposed to reflect the stable conditions in Switzerland. In the art scene, dominated by Cuno Amiet and his successors, avant-garde artists were relegated to the position of outsiders.

In 1950, an exhibition designed according to similar priorities, destined for Stockholm, attracted criticism from Pro Helvetia’s Swedish partners, as they required greater consideration for contemporary art.

Pro Helvetia’s first exhibition granting significant space to abstract painting, opened 1956 in Franquist Spain.An equal number of figurative and abstract paintings as well as work from several young artists was presented. Jean Lecoultre, the youngest of them, was 26 at the time and lived in Madrid.The reactions of the press and the public, however, were far from enthusiastic and the conservative ideals of Franquism prevented serious debate on abstract painting. A newspaper even reported that shocked visitors had left the showroom as quickly as possible, making the sign of the cross…

The integration of the avant-garde into Swiss cultural policy culminated in 1958 with the exhibition Ungegenständliche Kunst in der Schweiz (Abstract Painting in Switzerland) in West Berlin. Dedicated to geometric abstraction and tachism this exhibition also questioned the significance of the national dimension of the arts. Reviews in Berlin newspapers reflected the view that national borders are of no significance when it comes to artistic creation.

Pro Helvetia continued in this vein of opening up to the world by organising Swiss art exhibitions abroad. Major exhibitions of contemporary art included those organised in New York in 1971 and 1985, and in Madrid in 2003. (tk)

Archives
AFS E9510.6 1991/51, Vol. 275, 349, 352

Bibliography
Dreissiger Jahre Schweiz, ein Jahrzehnt im Widerspruch: Ausstellung Kunsthaus Zürich, 30.10.-10.2.1982, Zurich, Kunsthaus 1981
Lüthy, Hans A. et Heusser, Hans-Jörg : L’Art en Suisse 1890-1980, Lausanne, Payot 1983
Omlin, Sybille : L’art en Suisse au XIXe et au XXe siècle : la création et son contexte, Zurich, Pro Helvetia 2004

medias

Hamburg, 1948

In 1948 Pro Helvetia organised its first art exhibition abroad. Shown in several cities in Germany, it offered an overview of contemporary Swiss painting. The selection committee gave precedence to figurative art, represented by Cuno Amiet and his successors.

Cuno Amiet, Atelier im Herbst, 1906

© M. und D. Thalmann, CH-3360 Herzogenbuchsee

Abstract art in Spain

For the first time in 1956, Pro Helvetia sends an exhibition abroad, which gives significant space to abstract art. It is aimed at the Spanish public and shown in Madrid and Barcelona.

Swiss Federal Archives E 9510.6 1991/51, Vol. 352

Berlin, 1958

In 1958 the inclusion of abstract art in Swiss cultural foreign policy ends for the time being with the exhibition Ungegenständliche Kunst in der Schweiz, organised by Pro Helvetia, curated by Marcel Joray, shown in Westberlin.

Swiss Federal Archives E 9510.6 1991/51, Vol. 340

Berlin, 1958

Two trends of abstract art are united in the exhibition Ungegenständliche Kunst in der Schweiz: Tachism and concrete art.

Swiss Federal Archives E 9510.6 1991/51, Vol. 340

Abstract art at the Biennial

During the post-war years, the Federal Commission for the Fine Arts refrained from submitting abstract art to the Biennial in Venice. Although the Biennial of 1954 was dedicated to surrealism, the Swiss contribution focussed on works by Cuno Amiet. It’s only in 1956, that the Commission takes abstract art into account and sends a choice of contemporary sculptures to Venice.

Catalogue of the Swiss pavilion in Venice, 1956.

Swiss National Library

The avant garde as official concept

In 1971, Pro Helvetia shows The Swiss Avant Garde in New York. Art critic Willy Rotzler curates the exhibition, which includes various tendencies of abstract art and confirms the prominent position of the contemporary arts in Switzerland’s cultural presence abroad.

Exhibition catalogue, Swiss National Library

New York, 1985

In 1985, the event series Fri-Art continues Switzerland’s artistic presence in New York. Financed by Pro Helvetia and Swiss entrepreneurs in New York, the programme is the basis for a permanent presence of artistic Switzerland in the American metropolis.

Swiss National Library, poster collection

Rolf Iseli

Rolf Iseli is the youngest artist participating in the exhibition Ungegenständliche Malerei in der Schweiz in Westberlin, 1958. The work of the 24-year-old artist is ascribed to the international style tachism.

Article on Rolf Iseli at Sikart: http://www.sikart.ch/KuenstlerInnen.aspx?id=4000003

Rolf Iseli, Rouge I, 1957

© Pro Litteris

"The disintegration of art"

Pro Helvetia’s exhibition evokes mixed feelings in Spain. The article, published on November, 15, 1956 in the newspaper pueblo considers abstract art at best wall decoration.

Swiss Federal Archives E 9510.6 1991/51, Vol. 352

Abstract painting at the Biennial

The policy of opening up to the world is continued at the Biennial 1958. A choice of abstract paintings is presented in the Swiss pavilion.

Catalogue of the Swiss pavilion

Swiss National Library

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